--- title: The Marketing Jam | Laurie Heller (3) description: a blog for banners of boring and lovers of marketing that doesn't suck. (3) image: https://blog.thefavoriteco.com/hubfs/The%20favorite%20co.%20logo%20white.png --- [![THE FAVORITE CO. LOGO \_TRANS](https://blog.thefavoriteco.com/hs-fs/hubfs/THE%20FAVORITE%20CO.%20LOGO%20_TRANS.png?width=500&name=THE%20FAVORITE%20CO.%20LOGO%20_TRANS.png "THE FAVORITE CO. LOGO _TRANS")](https://thefavoriteco.com) - Who we are - [About](https://thefavoriteco.hubspotpagebuilder.com/about) - [The Team](https://thefavoriteco.hubspotpagebuilder.com/the-team) - [Working with Us](https://thefavoriteco.hubspotpagebuilder.com/working-with-us) - [FAQs](https://thefavoriteco.hubspotpagebuilder.com/faq) - What we do - [Capabilities](https://thefavoriteco.hubspotpagebuilder.com/capabilities) - [Branding](https://thefavoriteco.hubspotpagebuilder.com/branding) - [Digital Strategy](https://thefavoriteco.hubspotpagebuilder.com/digitalstrategy) - [Content Strategy & SEO](https://thefavoriteco.hubspotpagebuilder.com/content-strategy) - [Fractional CMO Services](https://thefavoriteco.hubspotpagebuilder.com/fractional-cmo-services) - [HubSpot](https://thefavoriteco.hubspotpagebuilder.com/hubspot) - [HubSpot](https://thefavoriteco.hubspotpagebuilder.com/hubspot) - [Our Work](https://thefavoriteco.hubspotpagebuilder.com/portfolio) - [Pricing](https://thefavoriteco.hubspotpagebuilder.com/pricing) - [Giving Back](https://thefavoriteco.hubspotpagebuilder.com/giving-back) - [Blog](https://blog.thefavoriteco.com) - [Contact](https://thefavoriteco.hubspotpagebuilder.com/contact) # The Marketing Jam ## a blog for banners of boring and lovers of marketing that doesn't suck ### Sign up for our once-a-month marketing jam, and we'll hold the spam Jul 26.2022 [HubSpot tips and tricks](https://blog.thefavoriteco.com/tag/hubspot-tips-and-tricks) ## [How to embed a HubSpot form in a blog post](https://blog.thefavoriteco.com/how-to-embed-a-form-in-a-hubspot-blog-post) We've been working with HubSpot for ages but every day we get new asks. Here's a recent one that's an easy solve so we figured we'd share a quick tutorial. How... [Read More](https://blog.thefavoriteco.com/how-to-embed-a-form-in-a-hubspot-blog-post) ## Laurie Heller ![Laurie Heller](https://app.hubspot.com/settings/avatar/e7be08a5735263db92109371616c2601) ### Recent Posts Mar 29.2021 [Digital Marketing](https://blog.thefavoriteco.com/tag/digital-marketing) ## [WordPress: When Cheap Costs You More](https://blog.thefavoriteco.com/wordpress-when-cheap-costs-you-more) Once upon a time, in 2003, WordPress was born and the internet fell in love. WordPress lovers everywhere were blasting 50 Cent’s billboard hit “In Da Club”... [Read More](https://blog.thefavoriteco.com/wordpress-when-cheap-costs-you-more) Mar 7.2021 [Digital Marketing](https://blog.thefavoriteco.com/tag/digital-marketing) ## [Our favorite marketing tools and resources for small businesses](https://blog.thefavoriteco.com/our-favorite-marketing-tools-and-resources-for-small-businesses-and-agencies) Running a business with a small team sometimes feels like building a plane while flying it. So in the hopes of helping others, we've put together our list of... [Read More](https://blog.thefavoriteco.com/our-favorite-marketing-tools-and-resources-for-small-businesses-and-agencies) Mar 2.2021 [Brand](https://blog.thefavoriteco.com/tag/brand), [Digital Marketing](https://blog.thefavoriteco.com/tag/digital-marketing) ## [Why the best marketing in the world cant solve a poor product](https://blog.thefavoriteco.com/whattodowhenthebestmarketingintheworldcantsaveapoorlyfunctioningproduct) There's no substitute for an epic marketing campaign. With perfectly crafted messaging, creative, and captivating ads, your product or service has the... [Read More](https://blog.thefavoriteco.com/whattodowhenthebestmarketingintheworldcantsaveapoorlyfunctioningproduct) Feb 25.2021 [Content Strategy](https://blog.thefavoriteco.com/tag/content-strategy), [Digital Marketing](https://blog.thefavoriteco.com/tag/digital-marketing) ## [Popping the age old question: To gate or not to gate](https://blog.thefavoriteco.com/poppingtheageoldquestiontogateornottogate) B2B marketers spend countless hours and resources on content strategy, buyer journey mapping, SEO, and content creation. The goals are usually to score... [Read More](https://blog.thefavoriteco.com/poppingtheageoldquestiontogateornottogate) Feb 23.2021 [B2B Marketing](https://blog.thefavoriteco.com/tag/b2b-marketing), [B2C Marketing](https://blog.thefavoriteco.com/tag/b2c-marketing) ## [Why brand and ecomm should be BFF](https://blog.thefavoriteco.com/why-brand-and-ecomm-should-be-bff) When I transitioned from brand marketing to e-commerce, it felt like I went to the dark side. Ask anyone in brand or e-commerce why this is and they'll know... [Read More](https://blog.thefavoriteco.com/why-brand-and-ecomm-should-be-bff) Jan 25.2021 [Budget](https://blog.thefavoriteco.com/tag/budget) ## [What does it cost to hire a marketing agency?](https://blog.thefavoriteco.com/what-does-it-cost-to-hire-a-marketing-agency) It's not as straightforward as you might think. We get this question all the time. Very rarely do agencies have pricing on their sites. The reason is it’s... [Read More](https://blog.thefavoriteco.com/what-does-it-cost-to-hire-a-marketing-agency) Jan 6.2021 [Content Strategy](https://blog.thefavoriteco.com/tag/content-strategy), [Digital Marketing](https://blog.thefavoriteco.com/tag/digital-marketing) ## [How a content strategist and an architect are kind of the same](https://blog.thefavoriteco.com/contentstrategistvcopywriter) Finding a content strategist is like finding the right architect -- it isn't always easy. The term "content strategy" is still a bit nebulous and even some... [Read More](https://blog.thefavoriteco.com/contentstrategistvcopywriter) [Older Posts](https://blog.thefavoriteco.com/author/laurie-heller/page/4) [Newer Posts](https://blog.thefavoriteco.com/author/laurie-heller/page/2) [![The Favorite Co. ](https://no-cache.hubspot.com/cta/default/6232421/cbd81c35-95e9-44d1-a108-218fe33a01e5.png)](https://cta-redirect.hubspot.com/cta/redirect/6232421/cbd81c35-95e9-44d1-a108-218fe33a01e5) ### Popular Posts [How to embed a HubSpot form in a blog post](https://blog.thefavoriteco.com/how-to-embed-a-form-in-a-hubspot-blog-post) [10 signs you might need an email marketing consultant in 2022](https://blog.thefavoriteco.com/10-signs-you-might-need-an-email-marketing-consultant-in-2022) [Why B2B marketers should look through a B2C lens](https://blog.thefavoriteco.com/why-b2b-marketers-should-look-through-a-b2c-lens) [10 digital marketing mistakes to avoid](https://blog.thefavoriteco.com/10-digital-marketing-mistakes-to-avoid) [What is a fractional CMO?](https://blog.thefavoriteco.com/whatisafractionalcmo) ### Recent Posts [How to embed a HubSpot form in a blog post](https://blog.thefavoriteco.com/how-to-embed-a-form-in-a-hubspot-blog-post) [Why B2B marketers should look through a B2C lens](https://blog.thefavoriteco.com/why-b2b-marketers-should-look-through-a-b2c-lens) [10 signs you might need an email marketing consultant in 2022](https://blog.thefavoriteco.com/10-signs-you-might-need-an-email-marketing-consultant-in-2022) [What is a fractional CMO?](https://blog.thefavoriteco.com/whatisafractionalcmo) [10 digital marketing mistakes to avoid](https://blog.thefavoriteco.com/10-digital-marketing-mistakes-to-avoid) ### Topics - [Advertising (2)](https://blog.thefavoriteco.com/tag/advertising) - [B2B Marketing (10)](https://blog.thefavoriteco.com/tag/b2b-marketing) - [B2C Marketing (3)](https://blog.thefavoriteco.com/tag/b2c-marketing) - [Brand (5)](https://blog.thefavoriteco.com/tag/brand) - [Budget (1)](https://blog.thefavoriteco.com/tag/budget) - [Content Strategy (6)](https://blog.thefavoriteco.com/tag/content-strategy) - [Digital Marketing (16)](https://blog.thefavoriteco.com/tag/digital-marketing) - [Email marketing (1)](https://blog.thefavoriteco.com/tag/email-marketing) - [Fractional CMO services (1)](https://blog.thefavoriteco.com/tag/fractional-cmo-services) - [HubSpot tips and tricks (1)](https://blog.thefavoriteco.com/tag/hubspot-tips-and-tricks) - [SEO (2)](https://blog.thefavoriteco.com/tag/seo) - [Startups (2)](https://blog.thefavoriteco.com/tag/startups) - [Vanity Metrics (1)](https://blog.thefavoriteco.com/tag/vanity-metrics) see all © 2023 [The Favorite Co.](https://thefavoriteco.com/)