The Marketing Jam

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    Jul 26.2022

    How to embed a HubSpot form in a blog post

    We've been working with HubSpot for ages but every day we get new asks. Here's a recent one that's an easy solve so we figured we'd share a quick tutorial.


    Topic Post : b2b marketing

    May 14.2022

    Why B2B marketers should look through a B2C lens

    Most B2B companies typically don't want to hire B2C marketers. They're caught up in focusing on bottom-of-the-funnel leads and revenue. We'll talk about why...

    Sep 20.2021

    10 digital marketing mistakes to avoid

    If you've got one minute, we've got 10 digital marketing mistakes to avoid. This post can help save your sanity, marketing budget, and team morale.  

    Aug 30.2021

    10 SEO Myths we've heard while performing in the SEO Circus (2021)

    SEO is a beast. Done right it can be great. Done wrong it can be a massive waste of time. Misunderstood, though, is the most dangerous of all. In this blog...

    Jul 1.2021

    The Most Overlooked Business Health Metric That Has Big Implications

    What do butter and your customers have in common? Both of them churn. Too much of one increases your cholesterol level and the other could kill your business....

    Jun 7.2021

    6 questions to ask before you say digital advertising doesn't work

    How many times have you heard any of these statements? Paid search doesn't work. Facebook sucks. LinkedIn is too expensive. Content syndication delivers shite...

    May 19.2021

    How One Insurtech Turned Boring On Its Head

    A few years back I was lucky enough to work with and cross paths with Mai Fenton, one of my marketing crushes, who is now the CMO at an amazing B2B brand...

    May 11.2021

    An Open Letter To Scrappy Startups: A Single Parent With Eight Kids And A Marketing Ninja Have A Lot In Common

    Dear Scrappy Startup Founder,

    We see you. Your flashy website, “disruptive product that eliminates friction” meticulously weaved into your job post for one...

    The Favorite Co.