SEO is a beast. Done right it can be great. Done wrong it can be a massive waste of time. Misunderstood, though, is the most dangerous of all. In this blog we’ll look at some of the frustrating things we’ve heard and break down why they caused us to do face plants.
Aesop’s fable "The Tortoise and the Hare” might have secretly been written for marketers. Slow and steady wins the race. Stellar advice for kids and SEO nerds and novices alike. SEO takes 3-6 months to kick in and then requires monthly adjustments and tracking.
In all fairness, this stuff isn't easy. And if you tried to talk to me about football, I'd be lost. If you asked me how to walk a tightrope, I'd fall. Everyone has their thing, and SEO is ours. If you need help, holler.
Most B2B companies typically don't want to hire B2C marketers. They're caught up in focusing on bottom-of-the-funnel leads and revenue. We'll talk about why...